ZIIIRO Celeste ( gunmetal / mono ) from ZIIIRO on Vimeo.
If there’s one thing missing from modern watches it’s color. The 70s and 80s brought us things like Doxa’s orange and Breitling’s baby blue but no one, lately, has strayed from the old leathers and grey chromes of modern fashion watcher. Thankfully, the ZIIRO Celeste adds a bit of the old mix-a-lot to some staid steel quartzes.
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Earlier this month, we brought you news of Timex’s new Intelligent Quartz line, and today, we’re bringing you a hands-on review of their World Time Traveler.
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No? Well here it is: it’s the Click watch and it’s a standard digital timekeeper with either DIP switches or a tiny rotating switch that you use to set the features. Thats right – you need a small stylus or paperclip to look at the date on this thing.
I get a kick out of nearly everything about this watch except that I can’t imagine when anyone would wear this in real life. The band looks like an IDE cable and it comes in multiple colors and styles including midnight black (for those late night LAN parties). It costs about $150-$175 and is available now at Watchismo.
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With a name like Pineapple and a trade dress that looks like an iPod nano with the clip cut off, you can tell the gents behind Pineapple watches aren’t very well-versed on trademark law. But lets, for a moment, pretend it won’t be a problem.
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If you saw the 9th Gate you’ll know where I’m heading with this. Although I love Watchismo, their support of Satan and all of His Works is abhorrent and this watch is a bit to expensive for a nice quartz with what amounts to a Mystery Dial.
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The i-Toc is really what you would call a “mystery watch.” It has two overlapping disks that are graduated from light to dark and the point of absolute black – or whatever color you’ve bought – marks the hour and minutes hand. Pretty sly, right?
Designed by CG reader Sean, the i-Toc is a mere $99 and comes in six colors including silver, blue, purple, red, and orange. It has a 41mm case and has a silicone strap with butterfly clasp. Heck, they even have a screen saver so you can add a pink i-Toc to your PC or Mac.
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This is an odd duck. A company called Morpheus Watches has just released the Culinary watch, a $400 quartz piece with 41.5mm case and design cues that come from high-end cookwear.
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We liked the original Phosphor e-ink watch and these two new models, one complete with calendar.
The Digital Hour model has two views – a digital view and and a “regulator” view with circular hour register as well as a minutes register. It starts at $175.
The Calendar model is a bit weirder. The full calendar appears on the face along with the current time. It starts at $185. All of the watches come on leather, rubber, or steel bands.
Both models are are available now.
Matt at Steel Cake Watches is offering his customers a considerable discount on all Steel Cake models, reducing everything to $75. Use the discount code “steel75″ on checkout.
My favorite is this Black Square Chrono which is sadly sold out but the rest of the models are very hard-edged and masculine. I’m not a big quartz man myself but pop over and check them out.

If you’re looking to join the crazy-huge-sexy crowd and don’t mind quartz, head over to the Haffstreuner store for MONSTER WATCHES for about $250. These beasts are made by the same folks who brought us Tauchmeister and I’ll give them a 6 out of 10 for quality and a 10 out of 10 for wildness. Strangely enough I actually dig the style on these.

Our buddy Watchismo is selling these wild pieces on his online store. LIP is a 150-year-old French watch company that launched a series of Mach 2000 watches back in the boogie nights of 1973. The odd styling and off-center face speak of a simpler time when men were men and watchmakers were on acid.
This retooled Mach 2000, called the Dark Master, uses a Swiss ETA quartz movement and includes a rubber strap. It is water resistant and features jolly candy buttons and sexy little yellow hands. Check out the shop for even more models including the Revival, a LED watch, and the crazy jump hour by Prisca Briquet. Yeah, I don’t know who that is either. The Mach 2000s are $520 and the rest are about $300.
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Reader James sent me a link to Steel Cake watches, a new watch company in Brooklyn that makes beefy, larger quartz pieces for cheap. Their line-up includes a large, square chrono and an oversized military piece that don’t look like Chinese OEM knock offs, which makes me very happy. Besides, how can you go wrong for $125 a pop?
Welcome to Steel Cake
Another day, another TokyoFlash watch. This one lets you measure BPMs while spinning hot wax at da club. Useful? Not sure. Fun? Absolutely.
Oots Oots Oots: You Gotta Believe the Equalizer BPM Helps You Raise The Roof[CrunchGear]
I never loved TokyoFlash watches — they were usually too gimmicky — but this one looks like a great design. You tell the time using the two rotating polygons and it comes in blue and orange resin. How much? $123 plus shipping, which isn’t to shabby for some real Tokyo-inspired time-telling.
Truly one of the nicest watches available at Tokyoflash.
* Time only
* Resin Inlay
* English & Japanese Instructions
* Butterfly Clasp
* Super 2035 movement
* 4 year battery life
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I’m not in love with this thing, but if you like Entourage and watches, then go ahead and pick this up. I can’t imagine it’s much more than $500 and if it is then someone is paying too much for a watch.
In fact, the only telltale details that link it to the show are the star design on the face and an engraved quote on the back of the case: “A lifestyle is a terrible thing to waste.” The handsome watch features a steel case and screw-in black face plate, Japanese movement, and water-resistance to 50 meters. A nice perk: the watch was made in a limited edition of 300 pieces.
Limited Edition Eos Entourage Watch [ProductDose]