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IWC Shows Us How Its Done

Posted on 20 December 2013 by Patrick Kansa

 

iwc-logo

The it in this case referring to after-sales service. Often times, when we’re looking to buy a watch, having it serviced is the furthest thing from our minds. Of course, if you’re buying a mechanical watch, service is inevitable – any machine with moving parts is going to need some TLC now and again. Continue Reading

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John Isaac Geneve: The Watch For Women Who Will Pound Your Face To Mush

Posted on 17 April 2012 by John Biggs

Jeremiah Kipp directed this commercial for a small watch brand, John Isaac Geneve, featuring an angry girl who literally works out with her training all day (check out the montage – it’s morning and then it’s night) and then is proud that she has a man and is on track to being a real tiger when she gets older. Or something.
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Daddy? Where Do Dials Come From?

Posted on 05 January 2012 by John Biggs

How It’s Made: The Audemars Piguet Royal Oak Dial from HODINKEE on Vimeo.

Our buddy at Hodinkee took some amazing video of the Audemars Piguet. Here you see how the Royal Oak face is made – using a powered pantograph that is one or two steps removed what Mssrs. A and P would have used in the 19th century.

But just how exactly is this pattern created? Well, AP has been subcontracting the production of its Royal Oak dials to one famed dial manufacture all the way from the beginning – Stern Creations. Stern probably sounds familiar to you. That’s because it was founded by the Stern Familiy, the family that would later go on to purchase a little Geneva watchmaker called Patek Philippe. Stern Creations founder Henri Stern is also known on HODINKEE as the grower of one super mean mustache.

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Time Piece: A Beautiful Movie On Swiss Watchmaking

Posted on 30 November 2011 by John Biggs

Time Piece – Switzerland from HODINKEE on Vimeo.

It’s not hard to make watchmaking look good but this film takes the cake. It’s by Kat Mansoor and features two master watchmakers, Vianney Halter and Philippe Dufour.

via Hodinkee

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Testing Orient Watches At The NAWCC School Of Horology

Posted on 22 August 2011 by John Biggs

It’s not every day you see a man in a lab coat test some of the more affordable watches out there but this fellow from the NAWCC School of Horology is totes serious about his craft. Enjoy this seven minute description of watch testing courtesy of our buddies at Watchdig

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The Ferrofluids Concept Watch

Posted on 10 September 2010 by John Biggs

Ferrowatch from zaouaikarim on Vimeo.

The Montre Ferrofluide is a concept watch that uses ferrofluids – a suspension of magnetic particles in liquid – to create the watch face. When not activated, the face is just a pool of liquid… but then the magic happens.

Don’t expect this to pop up at your local Macy’s jewelry counter. While feasible, I suspect the energy required may be a bit high.

via Hodinkee

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The Buran Stingray: Big

Posted on 14 December 2009 by John Biggs

I’ve been lax in my coverage of Russian watches lately. Most Russians do not have, how you say, very high quality but they have lots of features and plenty of style.

This dude at Russia2All covers the Buran Stingray, a diver that looks like someone stole the depth gauge off of a Victorian-era submersible.

This “style,” if you want to call it that, came about in WWII and is very similar to the old-timey Cartier Pasha. Those bars are to keep the crystal from blowing up under water. This watch has an ETA 7750 movement modified to remove the chrono parts.

Apparently this watch was made in Switzerland, a move by Buran to lend a little credibility to their brand. If you’re in the market for a watch, take a look at the Russians.

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Pour yourself a drink and feast your eyes on the Kobold Arctic Diver

Posted on 28 October 2009 by John Biggs

Man. I don’t know if I’m supposed to look at this watch or have sex with it. The man’s hands fondling this PVD encased beauty is a bit off-putting but the music sounds like what my roommate used to play to mask the sounds of his seductions.

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