Man, Bell&Ross is going strong this year. I love the Military Ceramic BR 01 style beast now called the BR 03-92 with military band and I’m kind of liking the new series in chrono and three-hand form. I guess people were tired of having a big square thing on their wrists and wanted something more delicate.

Yeah, I don’t know why they made an another iPhone app either. It seems, after noticing B&R style clocks on the HTC Hero, that there is a real fetish for interface designers over these things. That’s the only way I can explain it.
Read more…

Not content with making me happy with their GMT, Bell&Ross has just released this weird piece for Colette, some sort of artsy shop in Paris. This is some kind of tribute to Airborne Rangers, I suspect, with a little skull and two sword hands. Not sure how much it would cost in Earth money but I’m willing to bet a few grand.

Read more…

Just in time for the holidays we have a new Bell&Ross watch designed for the French Air Force. As you see, they’ve stuffed the same quartz movement you’ll find in the Breitling Emergency into what I’d say is a very beefy and actually quite stunning case. I’ve been hard on B&R lately, but this is a nice move back into sanity.

I’d say this one is about $6,000.

To recap: Bell&Ross make big fat aviator watches. They are expensive. Now they have a smaller line of solid gold pieces with considerably less geek cred. We encourage you, then, to feast your eyes on a watch more expensive than your car yet with no mechanical improvements over a $100 Seiko. Feast your eyes on the Instrument BRS Gold.

I love Bell&Ross. I really do. They took the Big Watch craze and made something cool, techie, and elegant. But B&R: please stop milking this cow. She’s really hurting right now and each new iteration (“Now in black! Now in blue!”) reminds us that there aren’t any new ideas coming out of B&R HQ right now.
Read more…