Product placement FTW! Swarovski is apparently trying to flog watches more actively so they hired some time in a music video. How did I learn this information? From Brit’s violence-filled Criminal intro video where some American dude punches out a poncy Englishman and then rides off on his Harley while examining the Japanese-made watch on his wrist, Britney strapped to his back like a howler monkey.

The watch looks to be bog standard with plenty of crystal around the edge. It’s probably the Octea but it looks like a black-on-black model.

ByJohn Biggs

John lives in Brooklyn and has loved watches since he got his first Swatch Irony automatic in 1998. He is the editor of WristWatchReview.

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