As Hemingway once said, “Tell time drunk, wind your watch sober.” Thanks to Vintage Soda you can do both, albeit with a softer edge.

This Kickstarter brand, which we talked about in July, has finally launched its Kickstarter and is buzzing towards its $20,000 goal.

The watches are based upon soda bottle designs from products that never existed but seem torn from some 1950s fever dream. Bat-Juice and a nice Tom Collins mixer seem like they could be real while the Club Soda looks like it came out of grandma’s bar. You can get the watches for about $80. They are offering a really nice collection of straps as well.

While I’d really like to see a watch brand dedicated to cocktails, this is just about as cool and the styling is soda pop and bubblegum all the way.

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